And some of that is letting them know we will make good on the promises we made, and the (Final Cut Pro X) 10.1 update is the first public indication that we're doing that. We know we've done something revolutionary with Final Cut Pro, and we sincerely think that our professional customers will love it. "We have a long history of successful transitions: OS 9 to OS X, PowerPC to Intel. "We're pretty good at this stuff actually," Townhill said of the change from Final Cut Pro to Final Cut Pro X. Competitors like Adobe and Avid responded by offering deep discounts on their software to switchers, with Adobe recently mentioning that it had seen a "large number of Apple Final Cut Pro customers switching to Adobe Premiere Pro," as a result. Final Cut Pro uses all the GPUs in your Mac. Modern Metal engine improves playback, rendering, and compositing on all Macs. Apple responded by reportedly issuing refunds to unhappy buyers, as well as posting the FAQ. Harness the power of the Mac Pro and Afterburner for realtime 8K editing. Many professionals found the software to be too much of a departure from the previous version, and chided the company for not bringing along key features. You can’t save projects to the cloud, and this is an expensive piece of software. As great as this application is, there are a couple of drawbacks. However, that update isn't expected until next year, Townhill said.Īpple faced a backlash following the release of Final Cut Pro X earlier this year. If you don’t feel like buying Final Cut Pro X to test it out, Apple allows people to download the program as a free 30-day trial. "Now it means when a camera vendor releases a great new professional camera, they can release under their own control support for it under Final Cut Pro."įollowing this update, Apple will be releasing another that brings multicam editing and support for broadcast video monitors. "We realized that many professionals wanted to adopt these cameras quite quickly, so to address the needs of the professionals, we disconnected the requirements that the camera vendors had with our release cycles," said Richard Townhill, Apple's senior director of applications product marketing in a phone interview. The SDK lets camera makers write plug-ins for their new cameras into Final Cut Pro X, taking the onus off Apple to time major new Final Cut releases with new camera hardware. On the back end of the software, Apple's also taken a step towards making Final Cut Pro more compatible with new gear from camera manufacturers in the form of a new software development kit.
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